AI for Impact 
Strategic Storytelling in the Public Sector
Innovation Mindset
Strategic Storytelling in the Public Sector
Stories are powerful tools for connecting with the public, helping government communicators convey complex issues and the solutions being developed to address them. In this conversation, Michael Kimmelman, drawing on his Headway reporting for The New York Times, and Jill Abramson will explore how storytelling can help agencies shape compelling stories about solutions developed by governments and communities to address complex public problems.
Learning Goals
- Understand why storytelling is a powerful tool for public communication and policy impact.
- Learn how to identify and shape compelling narratives that align with organizational goals.
- Explore techniques for adapting stories to different audiences and communication channels.
Speakers
Jill Abramson
Distinguished Professor of Practice and Senior Fellow, The Burnes Center for Social Change
Read bioMichael Kimmelman
Founder and editor-at-large of Headway and architecture critic of The New York Times